Webinar: Email List Hygiene Best Practices

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When I started email marketing, one of the things I thought was the I needed the biggest list possible. It didn't matter if people opened the emails or not, all that mattered was me being able to tell people how big my list is. I have since learned that this is a myth. Size matters. But not in the way you think. Your email deliverability is impacted by who opens and engages with your email. Your compliance profile is impacted by removing people who opt out. There are all kinds of consequences that can result from how you manage and use your email lists.

In this webinar, sponsored by CSS Impact, a panel of experts will break down everything you need to know when it comes to managing your email list. If you want to engage with consumers via email, this is a must-attend event.